Last month saw the launch of the Caffeine Energy Shot and Magnesium Liquid, two compact, powerful shots designed for decisive moments within your training and race strategy.
One supports sharpness and focus when it matters. The other supports muscle function and recovery when your body needs it. Both shots come in a compact 25 ml format. No unnecessary content. No unnecessary calories.
Caffeine Energy Shot, for the decisive moment
Every athlete knows that point when things just stop working the way they should. You are barely moving forward. Your legs are still turning, but fatigue has already set in. Your concentration starts to fade. Your reaction time becomes just a little slower. And the final phase has not even begun yet.
The Caffeine Energy Shot was developed specifically for that phase. With 111 mg of caffeine per serving, it supports alertness and concentration. The caffeine comes partly from pure caffeine and partly from guarana extract, creating a carefully considered composition in one compact shot.
Caffeine is often used by athletes because it helps delay fatigue during exercise and increases alertness. It mainly works in the brain, where it blocks the action of adenosine, a substance that signals tiredness. As a result, effort can feel less demanding and it becomes easier to stay focused, especially during intense or decisive moments in a race or match.
After intake, caffeine is absorbed relatively quickly: many athletes start to notice its effects within about 15 to 30 minutes, with peak effect after approximately 30 to 60 minutes. That is why caffeine is often used shortly before or during a race or match, to experience extra energy and sharpness at the right moment. Want to learn more about how caffeine works? Read this scientific article from the International Society of Sports Nutrition.
But it does not stop at caffeine alone.
Peppermint oil has been added. Menthol activates cold receptors in the oral mucosa, giving athletes a fresher sensation and sometimes making effort feel less demanding. Although it is not a direct source of energy, this sensory effect can contribute to greater comfort and mental sharpness during intense exercise, especially in long or warm conditions.
The major advantage of this product? Volume. No can of energy drink. No large bottle. Just 25 ml, compact enough for your back pocket or triathlon suit, and easy to take around the start or during a tough race moment.
Magnesium Liquid, support where the body needs it
Where the Caffeine Shot is all about mental sharpness, Magnesium Liquid is about physical support. Magnesium Liquid Raspberry provides 375 mg of pure magnesium per serving, from magnesium citrate. This is a well-absorbed form of magnesium. The shot also contains vitamin B6, which contributes to normal energy metabolism.
Magnesium plays an important role in the body of athletes because it is involved in hundreds of enzymatic reactions, including processes related to energy production and muscle function. The mineral is needed to convert nutrients into energy and supports the function of enzymes involved in the metabolism of carbohydrates and fats. For athletes who train intensively on a regular basis, compete several times in a short period or are going through a demanding training phase, targeted magnesium supplementation can be useful.
What sets this shot apart is its simplicity. No calories, no sugars and no energy load. With 0 kcal per serving, you can use it without affecting your total energy intake. That makes it suitable after training, during an intensive training week or at moments when your body can use extra support.
Here too, the same applies: compact, easy to carry and easy to dose. One shot per day is enough.
The complete picture
In our previous blogs, we wrote extensively about carbohydrates as fuel during exercise. That remains the foundation; without enough carbohydrates, there is no long-lasting performance.
But performance is about more than fuel alone. With the Caffeine Energy Shot, you add a strategic moment of sharpness. With Magnesium Liquid, you support muscle function and energy metabolism during periods of physical load.
Together, these shots are not a replacement for training or nutrition, but an addition for athletes who work with purpose. Athletes who understand that timing matters. That focus can be just as important as power. And that recovery should be taken just as seriously as effort.
Two shots. Compact in format. Big in function.
